AWS Now Go Build

Capabilities Used:

Global Docu-Series Production

Verité Style Filming

Storytelling in AI & Cloud Computing

Multi-Crew International Production

Dynamic Filming & Editing Strategy

Multi-Location Logistics Management

AWS Now Go Build

Malka traveled the world with Amazon’s CTO, Dr. Werner Vogels, to document startups solving global challenges for the "Now Go Build" series. We developed a verité-style production approach to capture the intricacies of AI, machine learning, and cloud computing in an accessible, engaging way, creating a repeatable formula across international locations.

The challenge behind the docuseries was to create a repeatable production method that took advantage of Dr. Vogels’ charisma, the passion of the subjects, and the flexibility to change on the fly. We designed the entire approach to make the docuseries a comfortable place for both host and subjects.

The verite style worked to capture the intricacies of AI, machine learning, and the dense world of cloud computing. We were able to capture the granular details in a way that audiences would understand. This created the organic feel the series was going for. Across multiple international locations, with multiple international crews, we became the turn-key partner for this Amazon series.